Wednesday, June 6, 2018

9A- Testing the Hypothesis Part 2

Hey everyone! Trying to find people that fit into my boundary of potential clients for the service without actually needing the service was actually a harder task than what I thought. It is kind of a touchy subject with many military veterans, addressing whether or not they need help adjusting back from the military life to the civilian life. I decided that it would be best to try and find some individuals who had been out of the military service for some time now instead to trying to approach those who were fresh out the service.
What I came to find out was that it is really hard to narrow down my market on potential customers. How a certain scenario affects someone will differ per person. What one person may shrug off, might break someone else. We all have different triggers, and it is hard to predict how each situation affects each person.

Interviews:

     I interviewed more than five people because I really wanted to make sure that I found what I was looking for in this assignment. I spoke with men and women ages varying from 26 to 63 in order to see their opinions. The men and women that I spoke with were military veterans from different branches, many of them participating in different worldly conflicts and such. One individual that I spoke with had served for six years as an accountant for the Army. He was a military veteran, but he had never seen the actual front lines of a battle field and he told me that he never experienced anything traumatic in his time of service. He did say that he had friends who had been injured or killed and that it hurt him, but all in all, he had an easy transition back to civilian life because he did not experience much that would cause him to feel otherwise.
     On the other hand, another woman that I spoke with was artillery in the Army, and she had seen many traumatic things from IED explosions to children being killed. She said that some of the things that she had seen were terrible and she would never forget. I asked her if she had a hard time transitioning when she came back home. She told me that it was different when she had arrived home, but she had a husband and a supportive family that had always loved and supported her so she was able to adjust almost flawlessly. This woman showed an unwavering sense of strength, and I could tell why she did not need help adjusting. 
     From all of the interviews, I noticed that those who did experience traumatic events, yet did not have a hard time transitioning, were those who had a strong supportive group of family and friends to help support them. As I stated with the accountant, a few that I spoke with never experienced "high-intensity" situations and worked other jobs in the military.

Who: 

Before the interviews, I did not really think about the veterans that would not fall into the category for my service. Upon interviewing though, I did learn that there are many people who do not require such a service. There is a large number of people who serve in the military that never go out and kill people like the common man would think. There are a multitude of jobs out there in the military that never include stepping onto the battle field. Many of these individuals may not need help adjusting back. With that being said, everyone's situation is different, and they may need assistance still. There are also those who have a superior mental strength and were able to deal with things and separate them in their minds from the civilian life. These individuals who can make the distinct difference and can adjust themselves would not need help.

What: 

For the what, there is not a distinct line of where the adjustment service would end its assistance. The only criteria that I could place for the what would be that those veterans in receiving our assistance have to be willing to help themselves. It is hard to help someone who doesn't even want to help themselves.

Why:

The why for those that would not need our help readjusting back to civilian life would probably be because every situation is different. Some people are stronger than others, people have different breaking points, different amounts of support, and more, which are all variables that could affect why some who could qualify would not need support.



Inside the Boundary
Outside the Boundary
Who?
Military veterans who need assistance adjusting from their military life
Military Veterans who do not need assistance adjusting back to civilian life
What?
Adjusting from Military life to civilian life
It is not a service for those who can transition back home easily and effectively
Why?
The active-duty military life is very different from civilian life in the United States
The Wounded Warrior Project, NAAV, American Legion

2 comments:

  1. I think your point that some veterans may be touchy about the subject of whether or not they need help adjusting to civilian life is going to be your main concern for the success of your non-profit. I know personally my grandfather could have benefitted from services such as these upon leaving the air force, but he would have most likely not admitted to needing the help.

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  2. Dakota,
    Its good to see you are narrowing in on your target market. There are currently some groups helping veterans, and if you were able to help them even a little bit it would make a huge difference. It would be interesting to see how the funding situation goes, because I know for many non-for-profits that is their biggest problem.

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